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Professional matchmaking at the CRU Fertilizer AgriTech Forum

All delegates attending the CRU Fertilizer AgriTech Forum will be given access to CRU's networking platform and event app - Grip* - offering professional, personalised matchmaking services which will facilitate targeted networking using AI algorithms to generate intelligent recommendations.

Grip - The virtual event platform for Intelligent Business Interactions

We understand that a key objective for attending an event is to network and connect with peers, clients, subject matter experts and solution providers.

To enhance your experience of the CRU virtual event, we are excited to be giving all delegates access to the personalised matchmaking platform, helping you find relevant connections and enhance your event experience.

How attendees can utilise Grip as a networking tool:

  • To make meaningful connections with technical peers from around the world
  • To source the right solutions providers who can specifically address your requirements
  • To expand your professional network and enhance peer-to-peer interaction through live chat or video meetings
  • To create business opportunities with other event goers

How does it work for matchmaking?

CRU Fertilizer AgriTech Forum 2022 has networking at its heart, to facilitate business and to give you that human connection, even if you are unable to travel.

Networking is an art, but matchmaking is a science. The matchmaking platform uses an AI algorithm to recommend other event participants who have similar specific interests, as well as exhibitors and subject matter experts who can help you, based on the information you select when you fill in your profile. The system recommends people for you to chat or organise meetings with. The platform learns from your interaction, so the more you use it, the better your recommendations become.

The interested tool allows you to open the conversation to start chatting, learn more about each other and ultimately if after chatting you want to request a meeting then you can.

The meeting tool cuts right to the chase and allows you to schedule a meeting with a participant without needing to have a connection. If the meeting request is accepted, you will form a connection.

Plus, take advantage of CRU Events’ networking app - from your desktop or phone

Make meaningful connections and plan your time using the CRU Events’ networking app

The app optimises your event experience with the following features:

  • AI-powered business matchmaking and personalised recommendations to facilitate meaningful connections that align with your business goals
  • Intelligent search functionality allows you to find who you are looking for using multiple filters
  • Schedule meetings before and during the event with face-to-face and online meeting options enabled
  • Send and receive messages with connections