Home / Yearbook

New for 2025 - the SMU Yearbook

The year in review from the steel industry’s leaders - The New Steel Market Update Yearbook is a premium, collectable publication packed with insights, data, and leadership perspectives from across the SMU Community.

Distributed at the SMU Summit and digitally to SMU’s subscribers, this yearbook offers a high-impact platform for long-term brand exposure, thought leadership, and event engagement.

 Computer generated publication example

Why Advertise in the Yearbook?

  • Join industry leaders in a prestigious editorial event tie-in
  • Reach the senior-level SMU community before, during, and after the event
  • Minimal lift — we offer copywriting and ad design support
  • Stand out – raise the profile of your product, booth or presentation

  
Get year-round exposure with logo placements in pre-event emails and social posts, on-site signage and branding, and post-event digital distribution via newsletter. Includes printed copies, PDFs and social assets.

Get in the hands of 1500+ attendees


Our event attendees, newsletter recipients and websites reach thousands of professionals in the flat-rolled steel industry every day. Our members come from a variety of business functions and industry sectors as outlined below.

 Computer generated publication example

Branding does not stop on-site

 

Exposure and branding won’t stop in Atlanta! Post-event, the SMU Yearbook will be a resource for the wider steel community with distribution through the SMU Newsletter and website.

Yearbook Enquiries
Jill Waldman

T: +1 724 313 7742
E: jill.waldman@crugroup.com